I was talking with my lead animator the other day and he was explaining, as he called it, "The downfall of Youtube". He explained it like this:
When YouTube first came out, everyone thought it might be the next TV. Create content, upload, get subscribers, etc.
These early years were the golden years of YouTube. Los of cool content, sketch shows, etc. This was driven by the way they paid, which was views. This allowed people to do short content, because it takes a lot to do a long format TV show when someone may only watch the first minute then click away.
Then, "hot girls" came along and figured this out. YouTube was flooded with 15-30 second "reaction videos" which were just hot girls in low cut tops so they got a suggestive thumbnail.
YouTube then changed their policy of how they pay out in order to combat this. They did this by requiring videos to be over a minute long and also paid based on the time someone is on your channel, not just total views. This effectively killed the hot girl problem.
However, this created a problem for real content producers. Now you had to retain someone for a long time at a low cost. The best way to do this is is just to play a popular videogame and talk over it (it helps if you are a hot girl or cute skinny guy - PewPewDie - and have a video box of you playing).
Because of this, it is incredibly hard to have a tv show on YouTube that makes good money. You are competing with people that create their content by themselves, edit themselves, and do it all almost for free. It's incredibly hard to compete against this.
So what are your thoughts? Is there any way around this? Any examples of people hitting it out of the park with TV shows or creative content on YouTube where they can actually pay a cast and staff? And if not, which site is doing this now successfully? Because it seems YouTube has been conquered by people who don't pay collaborators anything. That's bad for creative types and makes them beholden still to Hollywood.