Is this app a viral ad for a new Vampire: The Masquerade game?


#1
			    Is this app a viral ad for a new Vampire: The Masquerade game?
			    
			      Nick Diamon, February 11, 2019
			         | News              

Tender, a new app that supposedly matches you with potential “soulmates” via blood, seems to be linked to Vampire: The Masquerade. The site is in “beta” but there’s a short personality quiz and it appears more will be added. The web app is owned by Paradox Interactive and you can even register with your current Paradox account.
The advertisement is featured in an entry on Trust No More, (which may be part of this alternate-reality “advergame”) and ties to “secret” memos from Jobe Preston, the (most likely) fictional CEO of Tender. TNM also has some codes and images to decipher.
Paradox Interactive purchased White Wolf Publishing, the owners of the Vampire license, in 2015.

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This is a companion discussion topic for the original entry at https://www.quartertothree.com/fp/2019/02/11/is-this-app-a-viral-ad-for-a-new-vampire-the-masquerade-game/

#2

That’s an interesting ad. In fact, there’s so much stuff like that out there selling anything anyhow, I couldn’t tell it wasn’t legit. Sure would be nice if they took the mantle of VTM and did a modern incarnation.