So, Miller beer has their President of Beers campaign with the guy having debates and so on. (The Clydesdale has blinders on!) How does the mighty Anheuser-Busch respond? “Miller can’t vote because they were bought by South African brewers.”
Now, to me, this seems like a humorless and petty reaction to a fun campaign. It’s a Travishamockery! What ya’ll think?
Duality, I’d like to thank you for taking care of breaking the ice for the wide-open invitation to name-drop microbrews that this thread brings subtextually with just the second post. I have no local favorites, because I live in Las Vegas, and the local microbrew beer here is fookin’ shite (Brews Brothers in fucking RENO has better beer than any down here. Monte Carlo? Holy Cow? Barley’s Casino? Shit, Barf and Puke, I just forget which is which is all). For Vegas is the town where the shit domestic runs like pale yellow rivers for a buck or two a pop, or free if you gamble. Ha ha, “Free if you gamble” is my favorite Vegas caveat ever. You guys get neat local beer, I get caveats (“Free if you gamble!” “You don’t really win the car!”). What the fuck.
It wasn’t that Miller couldn’t vote, but that they were ineligible as candidate for “Preisdent of Beers”, drawing a tie to the fact that a non-native born U.S. Citizen can’t be elected President of the U.S.
Anyway, I thought it was particularly funny. Miller left themselves wide open for the response. Cheap shot, sure. But both sides are doing it, and as long as it’s funny, s’all good. It’s not likely to produce a big swing in beer sales, I don’t think.
Miller Brewing Co. of Milwaukee dropped part of its lawsuit against Anheuser-Busch Cos. on Monday, saying it won’t seek to stop the St. Louis brewer from using “Queen of Carbs” to describe Miller Lite.
Instead, Miller will continue to seek damages in federal court for what it alleges are efforts by Anheuser-Busch to deceptively brand Miller as South African and to deface its products by sticking A-B labels and cards on some Miller Lite packaging. Miller is a unit of London-based SABMiller PLC.
In case you were wondering what the SAB in front of SABmiller PLC stands for, it is South African Breweries.
Wasn’t Miller originally an american company that was later bought by the South African parent/conglomerate?
As a comparison, do people consider Dodge/Chrysler to be German cars, now that Daimler bought them out? I live not 40 miles from Detroit, and I can assure you that the Motor City doesn’t view Dodge or Chrysler vehicles as “German”.
So I can see where Miller is coming from, assuming they were origianlly an American company.
Miller was an American company until 2 years ago. It’s still brewed and largely based here in Milwaukee. Not far from Duality’s house. Anyway, it was born in the US, just because it was “adopted” by foreigners it’s still a US citizen by birth. It is absolutely elegible to run for the fictional post of “President of Beers.”
Chet brings up an interesting point though. In terms of marketshare Budweiser KILLS Miller. The gap is huge. Which makes that whole “Queen of Carbs”, “defacing” and their reaction to this “president of beers” concept seem really, really, pathetic.
There’s an advertising credo that says that when you’re #1, you should avoid mentioning #2, because it makes you look scared while benefitting #2 with your reach. This is why there was a Pepsi Challenge but not a Coke Challenge and why you’ll never hear McDonalds mention Burger King. Bud’s ads really just indicate that Miller’s new ad campaign touched a nerve and scared the crap out of what looks like a very insecure giant.
There’s more than a few American students around here for the summer and every single one of them agrees (who is a beer drinker) - their beers are patently shit. Our unions have quite a few real ales and one of the guys in particular likes that.
Why the hell can’t you make a decent beer over there?
Oh, we do, we just keep them to ourselves. We’re selfish bastards.[/quote]
The US has tons of great beers, but your average beer drinker is afraid to try them. Trying to get someone to try a Sam Adams, which to me is pretty much an entry-level beer, quality- and differing-from-the-norm-wise, is often painful. God forbid you try to get someone to drink a stout, especially if they’ve been sullied by an improperly served Guiness in the past.
Of course, I’ll drink Icehouse, too, so what do I know?
I blame a lot of college experiences for this. Many start drinking things like Coors or Milwaukee’s Beast and don’t seem to grow beyond that. I was fortunate to have an older brother that is a pretty big beersnob, so I had my exposure to alternatives to the Big Brewers since I was legally able to drink.
Nevermind that a lot of Americans just don’t feel comfortable pronouncing a German name.
Really? I thought Sam Adams was a mainstream American beer. But them I’m not really up on what American beers there are. I tried a Sam Adams when visiting a friend in the US. But then he’s from a German background.