Yet another HD LCD selection thread

Are the bulbs standard, like regular light bulbs (i.e. you buy a 60 watt bulb and screw it in), or are they set and/or manufacturer specific?

The latter would probably make it harder to find bulbs years from now, after one’s set is obsolete.

Also, what does a replacement bulb cost? I was told $200 or so, but want to double check that figure.