I was just chatting to a fellow journalist about this just now, and realized that though it’s well known in the biz community, it hasn’t filtered down to the game website level - as Paidcontent.org mentioned last week and I’ve heard off the record elsewhere, Ziff Davis is more actively entertaining offers for each of its three main magazine/websites divisions, including the Ziff Davis Game Group, home of EGM, Games For Windows magazine, and the 1UP.com network.
The investors who bought Ziff-Davis at the end of the dot com boom simply want to get a return on their investment. They’ve stuck it out with us for quite a few years, and now that Internet properties are hot again, they’re finally ready to pull the trigger on selling.
I don’t get it. Isn’t Games for Windows:TOM a key part of Microsoft’s “marketing partnership” with Z-D for Vista and Windows in general as an entertainment software platform? Why would Z-D want to give up something supposedly so valuable?