Maybe, I dunno.
Star Wars has always been my least favorite of the popular sci-fi/fantasy universes. I don't like the foundation of the Dark/Light dichotomy (repression is the key to not turning evil?), thought the stories were a bit weird (hey, this Darth Vader guy's basically Hitler, but he's also the hero's dad, so we'll feel sorry for him) and stereotypical (why is everyone so happy to call Star Wars "Cambellian" -- to me that just means it doesn't offer anything new).
I didn't hold that against SWG and I like Bioware a lot. I managed to enjoy KotOR 1 just fine. However I would have been happier with just about any other universe or license they could have come up with. It's not just that I don't particularly care for Star Wars but also that it's just so overdone. Can't we get something new? Star Wars is the safe choice for them. They'll sell a lot more copies because of it. They're also just building Lucas Art's brand for them and not giving us anything new. I'd rather see a new world to explore with the payoff for Bioware that they end up owning the IP.